Sr. Graphic Designer - 10004-Charlotte- NC - Hawkins (Charlotte, NC)
Charlotte, NC 
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Posted 2 days ago
Job Description

Since its founding in 1937, Krispy Kreme's focus has remained the same - making fresh doughnuts using our founder's original recipe. The brand's iconic Hot Light lets consumers know when doughnuts are being made in the shop so they can stop in and enjoy them hot, right off the line.


Krispy Kreme's Senior Graphic Designer is a critical member of the US marketing team who is responsible for generating ideas that push creative excellence and solve marketing challenges across national campaigns while providing creative support to all lines of business. This design leader must be passionate about design and love developing creative solutions that engage our audience and in turn create brand love. This role will provide the creative content required to deliver rich and holistic experiences across a variety of print and digital channels. Ideal candidate should be able to engage both the right and left brain to deliver compelling ideas grounded in a strategic mindsight that points to both the project brief and brand standards. The Senior Designer is expected to maintain a high standard of quality and carry out projects with excellent technical skill and attention to creative detail. As a highly critical member of the Creative Services team, this person must be able to handle multiple projects simultaneously through execution and be able to work in a fast-paced, collaborative environment. The Senior Designer will have the opportunity to contribute their creative ideas at a high volume and pace for a fast-growing, well-loved iconic brand.


KEY RESPONSIBLITIES

  • Partners closely with the Brand, Creative, CRM and Digital teams to transform the brand creative vision and strategy into holistic and engaging campaign creative across all print and digital channels.
  • Possesses a drive for creative excellence and does not compromise on quality. Consistently delivers high standards and overcome obstacles to consistently deliver the best.
  • Proficient in idea generation: Provides strong thinking and helps create innovative ideas.
  • Demonstrates brand stewardship: understands the vision of the brand and develops creative to support and build it.
  • Stays updated on appropriate style guidelines and brand voice for consistency in messaging.
  • Responsible for concepting, pitching and overseeing the development of strategic creative executions, including leading holistic national campaign approach, design and development.
  • Develops strategic in-restaurant concepts (POP) and leads creative through ideation to completion.
  • Ability to successfully partner with and adapt agency lead campaign creative across all channels.
  • Excels at creative execution through creation of conceptual comps and final creative assets using the full Adobe Creative Suite, with a strong proficiency in InDesign, Illustrator, Motion graphics / After Effects a plus.
  • Oversees the look and feel of food-related photography - with experience in planning and directing photoshoots
  • Possesses a strong creative drive, and pushes towards new, innovative thinking and ideation with each creative opportunity: Expected to bring "something that wasn't asked for" to each creative execution.
  • Keeps current on technology and marketing trends and applies learnings to creative executions.
  • Delivers outstanding problem-solving and design sensibilities across a diverse range of media and channels.
  • Embraces the love of process and of constant improvements. Will have opportunity to effect departments process & design standards and ultimately how the brand is represented to the consumer across various channels.
  • Attends creative meetings and reviews. Effectively presents creative materials to internal KKD members and outside agency teams.
  • Mentors and helps develop Junior Level Designers.

QUALITIFICATIONS/REQUIREMENTS

  • Bachelor's degree in Graphic/Digital Design, or other communication design-related field preferred
  • 10 years+ recent experience as a graphic/digital designer in a fast-pasted work environment
  • 10 years+ experience using design programs: Adobe Suite (InDesign, Illustrator, Photoshop) proficiency in presentation programs: Keynote and PowerPoint.
  • Experience in motion graphics and After Effects and Premier a plus, but not required.
  • Print experience and expertise including: signage, POP, packaging and other printed materials.
  • Digital experience and expertise including: web, email, in app, social and digital display.
  • Conceptual and visual storytelling experience.
  • Experience with branding and identity design.
  • Strong time management skills with the motivation to work as a team.
  • Be self-directed, organized and a master at managing multiple projects at once.
  • Take feedback constructively, defending ideas where appropriate and implementing solutions.
  • Good interpersonal skills to build working relationships.
  • Desire to work collaboratively as part of a larger team in a fast-paced environment.
  • Not overwhelmed by balancing multiple requests against inflexible deadlines.
  • Ability to work effectively under tight deadlines and in a high-pressure environment.
  • Highly organized and accountable.
  • Strives for constant improvement and turns learnings into sharable tools.
  • Proactive and results oriented.
  • Open and response to ongoing feedback from the Creative director and other key stakeholders.


*The above statements are intended to describe the general nature of work performed by the employees assigned to this job and are not the official job description for the position. The official job description will be provided during the application/interview process.


BENEFITS:

  • Comprehensive benefits (medical, vision, and dental insurance)
  • Employee discount program
  • 401K plan
  • PTO and "dream" days
  • Company events
  • Education Reimbursement
  • Adoption Assistance
  • Life Insurance
  • FSA/HSA Plans
  • Pet Insurance


Learn more at


WHY KRISPY KREME?

At Krispy Kreme, we focus on:

  • Loving People:
  • Our global culture is best captured by our Leadership Mix, a dozen behaviors that define how we work with one another across the world and give back to our communities. Check out our leadership mix .
  • Belonging happens once each Krispy Kremer knows their bold authentic self is welcomed, dignified, and loved, where their wonderfully original identities flourish and thrive.
  • Loving Communities:
  • At Krispy Kreme, sharing joy is at the center of everything we do, and we strive to inspire this in our communities. Our brand purpose truly shines through our Acts of Joy and community fundraising initiatives.
  • In the U.S., we have been donating unsold doughnuts to local food banks, with a goal of bringing a smile to our consumers as they enjoy a small, sweet treat. We partner with Feeding America and Convoy of Hope, who in turn partner with organizations nationwide to distribute donations to people in need through diverse types of programs and services.
  • In 2022, we helped community groups raise $40 million globally. Last year in the U.S., we supported more than 83,000 fundraising events, raising nearly $37 million.
  • Loving Planet:
  • We have been conducting a multi-year global GHG emissions assessment to establish an emissions baseline, using this foundation to soon set goals for greenhouse gas emission reductions.
  • We are working on reducing food waste through donation efforts, animal feed, and composting programs.

Krispy Kreme is an Equal Opportunity Employer:

At Krispy Kreme, we believe that your originality sweetens our recipe. We value the diverse ingredients of the ethnicity, national origin, race, age, sex, gender, intersex, or veteran status of every individual. We strive for an inclusive culture that allows each of our peeps to bring their bold authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.


About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at , or on one of its many social media channels, including and .

 

Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
10+ years
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