Since its founding in 1937, Krispy Kreme's focus has remained the same - making fresh doughnuts using our founder's original recipe. The brand's iconic Hot Light lets consumers know when doughnuts are being made in the shop so they can stop in and enjoy them hot, right off the line.
Krispy Kreme's Associate Manager of CRM and Loyalty will grow our relationship marketing capabilities, create relevant, multi-channel customer communications, and ultimately drive incremental growth to the business. This individual will be responsible for leading the planning and day-to-day deployment of the communication to US consumers via Krispy Kreme's database marketing platforms. The Associate manager will report to the Senior Manager, CRM & Loyalty and work closely with partners across US and global marketing, including brand marketing, digital consumer experiences, insights, technology, and creative services. They will develop processes to implement email campaigns and be responsible for monitoring and optimizing these campaigns along with post-analysis to increase efficiency and effectiveness for future deployment. This individual's focused commitment to excellent execution will provide an efficient means to engage with consumers on what matters most to them to build loyalty and visit frequency.
A TASTE OF WHAT YOU WILL BE DOING:
YOUR RECIPE FOR SUCCESS:
*The above statements are intended to describe the general nature of work performed by the employees assigned to this job and are not the official job description for the position. The official job description will be provided during the application/interview process.
BENEFITS:
Comprehensive benefits (medical, vision, and dental insurance)
Employee discount program
401K plan
PTO and "dream" days
Company events
Education Reimbursement
Adoption Assistance
Life Insurance
FSA/HSA Plans
Pet Insurance
Learn more at www.kkbenefits.com
WHY KRISPY KREME?
At Krispy Kreme, we focus on:
Krispy Kreme is an Equal Opportunity Employer:
At Krispy Kreme, we believe that your originality sweetens our recipe. We value the diverse ingredients of the ethnicity, national origin, race, age, sex, gender, intersex, or veteran status of every individual. We strive for an inclusive culture that allows each of our peeps to bring their bold authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.
About Krispy Kreme
Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat brands in the world. Our iconic Original Glazed doughnut is universally recognized for its hot-off-the-line, melt-in-your-mouth experience. Krispy Kreme operates in more than 35 countries through its unique network of fresh doughnut shops, partnerships with leading retailers, and a rapidly growing Ecommerce and delivery business with more than 14,000 fresh points of access. Our purpose of touching and enhancing lives through the joy that is Krispy Kreme guides how we operate every day and is reflected in the love we have for our people, our communities and the planet. Connect with Krispy Kreme Doughnuts at www.KrispyKreme.com, or on one of its many social media channels, including www.Facebook.com/KrispyKreme and www.Twitter.com/KrispyKreme.